Apple Product Announcements and Services Overview

Apple Store and Product Lineup

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Featured Devices and Offers

Trade-In, Payment, and Credit Services

• Apple Trade In
  Get up to $200–$700 in credit when you trade in iPhone 13 or higher.¹
  Get your estimate
• Apple Card
  Get up to 3% Daily Cash back with every purchase.
  Learn more Apply now

Apple TV+ and Entertainment

• Apple TV+

Exclusive Content and Media

• FAM Gallery
  Watch now
• Strong and Calm Combos for Busy Days
  Listen now
• Seth Rogen: The Zane Lowe Interview
  Play now
• PGA TOUR Pro Golf
  Watch now
• Strength with Gregg
  Listen now
• A-List Pop
  Play now
• Balatro+
  Watch now
• Strong and Calm Combos for Busy Days
  Listen now
• Seth Rogen: The Zane Lowe Interview
  Play now
• PGA TOUR Pro Golf
  Watch now
• Strength with Gregg
  Listen now
• A-List Pop
  Play now
• Balatro+
  Watch now

Legal Disclosures and Terms

1. Trade‑in values will vary based on the condition, year, and configuration of your eligible trade‑in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit or for an Apple Gift Card. Trade‑in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In‑store trade‑in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores and may vary between in‑store and online trade‑in. Some stores may have additional requirements. Apple or its trade‑in partners reserve the right to refuse, cancel, or limit quantity of any trade‑in transaction for any reason. More details are available from Apple’s trade-in partner for trade‑in and recycling of eligible devices. Restrictions and limitations may apply.
2. To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.
3. Apple Payments Services LLC, a subsidiary of Apple Inc., is a service provider of Goldman Sachs Bank USA for Apple Card and Savings accounts. Neither Apple Inc. nor Apple Payments Services LLC is a bank.
4. If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about Apple Card.
5. Learn more about how Apple Card applications are evaluated at support.apple.com/kb/HT209218.
6. A subscription is required for Apple Arcade, Apple Fitness+, Apple Music, and Apple TV+.
7. Features are subject to change. Some features, applications, and services may not be available in all regions or all languages.

Shop and Learn

Account Management

• Manage Your Apple Account
• Apple Store Account
• iCloud.com

Entertainment & Media Services

• Apple One
• Apple TV+
• Apple Music
• Apple Arcade
• Apple Fitness+
• Apple News+
• Apple Podcasts
• Apple Books
• App Store

Shopping and Support Offerings

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• Financing
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• Shopping Help

Specialized Services

Apple Corporate Values and About

• Accessibility
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• Inclusion and Diversity
• Privacy
• Racial Equity and Justice
• Supply Chain Innovation

About Apple

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• Events
• Contact Apple

Contact and Region Info

More ways to shop: Find an Apple Store or other retailer near you.
Or call 1-800-MY-APPLE (1-800-692-7753).

United States